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If you’re deciding on which online course platform to go with You’ll likely get a lot of suggestions. Thinkific is a worthy standout because of its many helpful features.

There are various criteria to watch out for when using an online course platform and Thinkific offers them all. Read this Thinkific review below to find more details about its distinctive features and benefits.


Overview of Thinkific Review Thinkific Godaddy

Thinkific is one of the most widely used options to create and sell online courses. Apart from having an easy-to-use design, this platform offers ready-made templates that you can utilize to build your brand site.

In just a few clicks, you’ll get to develop and market online courses without any prior experience. The drag and drop feature of the website makes it easy to begin.

Online course creators will be especially interested in the advanced quiz features for each course you create. They will make the course more enticing to learn by the students.

This online tool for creating courses also lets you upload different kinds of files to enhance the content of your Thinkific course.

And like most online courses, Thinkific offers email marketing tools as well as third-party app integration. You can distribute emails either via Thinkific itself, or through external apps such as MailChimp, Zapier, etc.

Continue reading this Thinkific review to find out more about this well-known online learning platform.


  • Easy-to-use drag & drop editor
  • Efficient course site builder
  • Templates that are pre-made
  • Different payment options
  • Sales and marketing features
  • Options for managing students
  • Capacity for student feedback
  • Adequate customer support
  • Lifetime access to the free plan
  • No transaction fees or any hidden costs


How do you define Thinkific?

Thinkific is a cloud-based online course platform. This means that everything you make on it is automatically backed up online. It makes course creation easier and convenient.

Additionally, as an Learning Management System (LMS) offers a variety of custom options for course creators. It is easy to create a course and then upload various material to complement your lessons.

If you’re one of the course creators who prefer to write your course offline prior to uploading it online, Thinkific is just right for you. You can do that and then upload the course later online.

Thinkific can also host all the web pages you make and can upload whatever content you want.

It is possible to create an entirely new online course website even with no design experience and. You won’t have to go through an excruciating learning curve with Thinkific It’s that simple.

There are also plenty of distribution and marketing options which will help speed up the sales course’s selling Thinkific course. There is an online marketplace where you can market your courses and collaborate with other creators of courses.

Finally, Thinkific is also a good alternative for individuals who already have their own site but just want to enhance their marketing, and also gain students. It is possible to connect third-party websites to Thinkific to reach a larger audience.

Features and Benefits of Thinkific

This Thinkific review, we break down the most important features and benefits to help Thinkific shine.

Drag and Drop Editor


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The way your courses appear on your site will greatly influence conversion rates. That’s why we love the fact that Thinkific comes with an editor that you can drag and drop. It is a great way to organize your website and digital products.

You are able to arrange the courses and lessons however way you want. There is no need to learn complicated codes or techniques. Simply click on whatever object you’re looking for and drag it over to the place you’d like it to be.

The majority of the essential elements needed to make your website appear more professional are covered by the Thinkific editor. From the logos, color schemes, as well as fonts to discover everything you need on the platform.

If you’re looking to go that extra mile and make your website, there’s still the option to input CSS and HTML code into Thinkific. It’s up to you decide.

Plus, you can also use drag and drop to upload additional material to your classes. Almost every kind of media file can be uploaded by the editor’s uploader. You can upload the audio of your course, as well as quizzes, and PDFs to enhance your learning.

Even the quiz types that you design are easily altered using the editor. Choose the assessment type you wish to use for your course and then drag it to the appropriate place. You can pick from type forms, surveys, and multiple-choice types among others.

Course Site Builder


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Thinkific goes beyond just its drag and drop editor. Its site builder for the course helps you get everything up and up and running.

As we mentioned earlier, Thinkific does its own web hosting. That means that you don’t need to worry about upload limitations. The storage space you can upload online is infinite when you’re using Thinkific.

If you’re considering domains, Thinkific lets you choose a unique URL that can be used in conjunction with its subdomain. Your URL will look like this: .thinkific.com

So, your website will be more memorable and easier for students to remember.

If you prefer to avoid using the Thinkific subdomain, there’s an option to get an individual domain to your website. It’s just a matter of paying slightly more for it.

Templates that are pre-made


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Regarding the course site builder, Thinkific has a slew of pre-made layout and course templates you can use. This will save you from needing to create your site entirely from scratch.

The platform provides you with templates, based on the type of Thinkific course you’re making. If, for instance, you’re creating an introduction to course, you can select a mini course-type template. For the assessment and culmination, you can pick a review template.

In terms of themes and layout templates There are many to select from. And once you’ve chosen something which is appropriate for your style, Thinkific offers settings to customize the colors, fonts, and the layout of the elements within the template.

There is no need for you to input complicated codes or even text. Simply click on what you want to put on your website and drag it onto the layout.

However, if you want to continue using HTML and CSS it’s still an option.

It is also possible to rearrange and reorganize the elements of your site periodically. The various sections can be placed in a chronological order so that your students are aware of which lesson they should be focusing on.

Payment Options


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In terms of payment options, Thinkific offers options to integrate Stripe and PayPal on your website. With these payment processors from third parties, you can easily access your earnings as quickly as 1 – 2 days.

This is in stark contrast with other online courses that have a payout time of 30 days. With Thinkific, you can withdraw more quickly.


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And for your students they have the option of choosing between one-time payment plans or an installment-based subscription plan. Additionally, you can offer discounts, bundles and coupons with any payment option they pick.

Take note that when you use the one-time payment option, your subscribers will pay one-time transaction fees too. Same applies to the installment subscription scheme, except that transaction fees will be broken down across the duration of the installment.

Marketing and Sales Features


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More than being just an online course creation tool, Thinkific is also effective in promoting online courses. As already mentioned, it comes with features that allow you to create and market courses in only a couple of clicks.

After you have published the course you are able to immediately make it available for sale using the Market and Sell choice on the menu on your Dashboard.

You can customize your website to optimize the conversion rate of your visitors. You can alter the way your checkout and sign up pages look to visitors. That way, they’ll be more encouraged to sign up for the online course.

It is also possible to improve the way your courses are displayed on your website. Enhance their visual appeal by filtering the courses in categories the users are able to easily navigate.

As we mentioned earlier You can also bundle your courses with discount coupons and freebies. This way, your students will be enticed to sign up longer for your program.

A sales widget could also be developed using Thinkific. It’s essentially a button you can add to third-party websites which will link straight to your platform for courses. You can customize them with a certain design and color scheme so that they are more in line with your brand and also look more professional.

Thinkific also lets you run an affiliate program to help you reach more audiences. On the website, you can create affiliate links to forward to your affiliate partners. They’ll use these links to direct their customers to your site and sign up in a course.

When the affiliate program is in operation, you can access the progress of the program right on the Thinkific website. You’ll have the ability to monitor the revenue, sales, and other commissions.

Finally, you can choose to incorporate other apps into Thinkific. If you’re considering emails for marketing, Aweber is an excellent tool that you can sync to your Thinkific account.

Student Management


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Learning management systems can not be successful if it doesn’t cover all aspects of online teaching. This includes keeping an eye on student performance.

Thinkific provides a simple student management system. With it, you are able to easily access the contact information of your students as well as basic information.

You can also customize the sign-up sheet for your subscribers, asking them for specific details. The template by Thinkific requires names as well as email addresses and contact numbers. If you’re looking for more particular details, just toggle with your settings and add a new field to the form to sign up.


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Once you have your subscribers pooled, you can classify them based on the courses they signed up to. This way, you’ll be able to keep track of them for each course more easily.

And with the Pro and Premier plans, you can also find a specific user by his/her registration date, the date of their enrollment, subscribed courses, and job-type. There are different categories you can choose from on the website.

Student Feedback


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Thinkific is not only focused on the course creators but as well the students. That’s why student feedback is encouraged when enrolled in a course.

Discussions that are open between students and the instructors can significantly reduce the learning curve with the lessons.

There’s a discussion forum on Thinkific wherein students can post questions about their online classes. After that, instructors of the course can respond and provide clarification.

Students can also choose to rate and review the courses they’ve completed. The score will also include the quality of the online course instructor as well. So, instructors can demonstrate their authority through Thinkific.

The reviews will also help students to decide whether or not a course would be right for them. It reduces the likelihood of a student being dropped out in the middle of a lesson all of a sudden.

And if course creators are worried that the reviews might be detrimental to their business but they don’t have to. They’ll be the ones to decide whether they’d like to publish a review or not. Thinkific will never publish them without their permission.

A good method to keep students interested is to provide them with regular updates. Thinkific lets course instructors send push notifications to students when they update their lessons or resources via the website.

Customer Support


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In addition, as one would expect from learning management systems, Thinkific does quite a great job with its customer service.

Before you sign-up You can look up cases studies and articles on the official site. There are also readily available videos and demos of the product which you can browse.

If you’re already subscribed to Thinkific, you’ll be able to access the Help Center. You’ll find a wealth of resources that will help you get started on how to market online courses.

Thinkific has guide articles as well as training videos to help you navigate the interface. Plus, as stated earlier, there are also forums for users to express your worries. Users and instructors can assist you.

If you have more serious problems you may submit a ticket to ask for assistance from the customer service team. If you’re a subscriber to an Enterprise plan, or higher you’ll receive first-of-the-line responses.

The only problem is that Thinkific does not have an option to chat live, however. You just have to wait patiently for the ticket response.

How Does Thinkific Work

Like every other review of course platforms like any other course platform review, this Thinkific review will help you understand how to begin using Thinkific. All you have to do is follow these six simple steps.

Step 1 Step 1: Create an Account


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The first step is to register and set up an account on Thinkific account. You’ll automatically be enrolled in the trial trial that is free after registration.

Step 2: Personalize Your Course Player


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After you have created your account then you can begin to personalize your course player. You can choose a particular colour scheme to ensure it corresponds with your company’s logo and theme.


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Your course player is what your users will use to access your course’s content. Audio files, videos, and quizzes will be accessible through the course player.

Step 3: Design Your Course


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The next step is to create an online learning course. Utilizing the Course Builder program, you can start the course by adding modules, lessons and other documents to it.


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The course content can be divided into sections and categories. You can also give your online courses personalized labels that help them be easier to find.

Step 4: Personalize Your Website


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Once your content is all set, you can finalize the design of your website. With Thinkific You are able to personalize every landing page to suit each course you offer.

It is the Thinkific Site Builder lets you create a color scheme and theme for your home page. This is where all your courses will be set up. Students will be able browse through the course and select which one interests them from there.

You can also customize those landing pages to suit each class. It’s recommended to create an entirely different design for each course, so that they’re simple to distinguish but fit in with all of your branding.

Step 5 Step 5: Name Your Website


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The next thing to do once the material, courses player and the customization is to name your site. Be sure the name is memorable and still appropriate to your business.

Step 6: Make Your Course


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When everything is in place and you are ready to publish the course. To publish, you simply need to decide on a price and the specific details for payment.

A card that is referred to as a course will have to be created. The course card will be what appears on your students’ dashboards. When they look it up, they’ll be able to look up quick information about your online course and content.

A well-designed course card can prove invaluable when selling courses on Thinkific.

What is the need for improvement on thinkific

There’s a lot to be awed by about Thinkific however, it’s not with no imperfections. In this Thinkific review, we’ve listed below what we believe could be improved.

Limited Quizzing Features

We think Thinkific does a good job in creating courses and content uploading, we think that quiz features could still be improved.

The assessment template on Thinkific is very basic. While it’s adequate to get an understanding of how well your pupils know, it’s not enough to ask more difficult questions.

If you’re content with short check-up type quizzes at the conclusion of every course, then that’s exactly what Thinkific can offer you. If you have questions that require more time and more specific outputs You might want to consider a different platform.

Insufficient Email Marketing Tools

As mentioned, Thinkific can be integrated with third-party applications and these include email marketing tools. However, this is only because it doesn’t come with email marketing tools of its own.

Although there are a lot of third-party tools that work however, it would be great if Thinkific already had it by itself. It would’ve sped up the process.

No Live Chat Support

We’re sure that the response from customer service is quick, it still doesn’t make up for the lack of a live chat feature.

Users who have more urgent issues aren’t likely to get their issues resolved fast. They’ll be forced to sit and wait for the response, especially if they aren’t subscribed to the paid plans.

Thinkific Pricing


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Thinkific offers three plans with paid subscriptions that you can subscribe to. After signing up, you’ll have access to a free plan without any costs for transactions or hidden fees.

Thinkific Free

Thinkific Godaddy

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The free plan offered by Thinkific is unique in that, unlike other plans It doesn’t have a time limit. You can avail of the free plan for the duration you wish to keep using Thinkific. Thinkific Godaddy

Apart from being absolutely free, it also doesn’t charge any hidden fees or transaction fees regardless of whether you sell courses. It’s ideal for course creators who want to cut down on costs or small entrepreneurs who are just getting started.

With the Thinkific FREE plan, users can create three courses that you can customize by incorporating your personal branding. It is possible to enhance your courses by adding quizzes, other materials and more as well.

You are able to enroll any amount of learners, streamline the process of signing up, and follow their progression. Surveys can be also distributed to them so that you can assess what they think about the courses they’re taking. Thinkific Godaddy

The free plan of Thinkific also provides 1 authorized site administrator, multiple instructor profiles, and 24/7 access to students’ data. You can even monitor conversion rates and click rates of your students.

The free plan will also allow search engine optimization of your content. That way, your courses will be more easily discovered by potential customers. You can also embed third-party applications and websites to your site to improve the user experience.

Thinkific Basic


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Thinkific Basic costs $49 per month. However, if you decide to make your payments annually it’ll only cost you $39 per month.

It comes with all the same features that the free plan provides, as well as added premium benefits. First, you are able to create unlimited courses. That way, selling courses will be much easier. Thinkific Godaddy

One more thing that you wouldn’t get in your free subscription is the capability for drip-feeding your posts, to send coupons, or access analytics.

To break that down into two parts, drip content, you must release data to your students at regular intervals over time. The second option is to send coupons with discounts or other freebies to learners that might need extra incentive to keep them subscribed. The third option that you have access to are the affiliate reports and conversion rates.

And with this plan it is easy to integrate third-party tools you would like to utilize. They include Zapier, Aweber, and MailChimp and many more.

In addition, you could design a custom domain to your site with the standard plan. You don’t need the Thinkific domain for your URL anymore.

Thinkific Pro


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Thinkific Pro costs $99 per month. However, if you’re the service annually, it’s $79 each month.

With this plan, you receive the same features that you get with the Free Basic and Basic plans. The only difference is that there are more advanced settings and benefits.

Thinkific’s Pro plan lets you have two site administrators and five course admin accounts. There will also be advanced course pricing options and HTML/CSS code editing. Thinkific Godaddy

You’ll be able create individual courses only accessible to a limited amount of users are able to access as well. In addition, you’ll be able to offer discounts and membership packages to your users.

Course creators can also access the more sophisticated quiz, assignment and assessment tools.

Growth Package


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And with The Pro plan, you can avail something called a Growth Plan that you can take advantage of. It’s a good thing that once you get more than 100 subscribers to you, Thinkific will automatically charge you an extra fee on top of the monthly fee of $99.

Don’t be concerned, as the fee entitles you to additional features. You can distribute large quantities of emails, use third-party toolsand groups your users according to various parameters.

Thinkific Premier


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The Thinkific Premier is the least expensive plan. It costs $499 per month. However, when it’s billed annually, it will cost $399 per month. Thinkific Godaddy

If you’re a subscriber to this plan, you’ll access all of the same features available to the Basic, Free as well as the Pro plan. The reason it has a distinct advantage and higher price point is that it’s geared towards larger companies that have more members.

This Thinkific Premier plan lets you manage 5 sites and 50 course admin accounts. You can also have something known as a Single Sign-On (SSO). This is useful if you have a huge bulk of customers who will need to access the same page.

Additionally, this plan comes with an onboarding program that is 30 minutes of onboarding, as well as an onboarding review of preparations and an online training guide.

You’ll also have access to the Growth package for a cheaper price. There’ll be a flat cost that you only have to pay.

Thinkific Reviews


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Reviewers and users of Thinkific particularly appreciate how economical it is. Even with its free plans, you get access to helpful features. And there are no extra charges, so you will not end up spending more than you anticipated to.

Other users also adored the white-labeling function of Thinkific. It allows you to enhance the branding of your company, even if it’s just a small-sized company.

Finally, many educators love working with Thinkific because it’s great for students. The interface is simple to navigate and explore.

“I found it interesting that this site had the option to upload files within the discussion. It’s a good thing I picked this option because other sites take an amount of your income and it takes longer to wait to receive money. There are no transaction costs!” -Anonymous

“I liked that you could make the access portal, the course, and the payment options all within one interface, without the need for additional products. I especially like how simple you can set up up the courses up if you have your own curriculum and white-labeling is enabled.” – Anonymous

“Thinkific lets you begin producing courses for free and keep them free forever. Really, this is a great way to learn the art of course creation without having to pay a cent.” -Anonymous

“Thinkific made it simple to design and run our online course for financial advisors. The support team at Thinkific was always quick to reply and help us to understand the process. I also love the fact the ability to white-label and also use an individual domain.” – Anonymous

“Classes were more fun, entertaining, and easy particularly for our students who were older. Teachers were thrilled making use of it to design their classes and to share their ideas.” -Anonymous

Alternatives to Thinkific

In case this Thinkific review isn’t convincing you of its potential as an online course platform, then check out these two alternatives:


Kajabi is one of the very first online course platforms that is likely to recommend to you when you ask around. It’s a complete platform that allows you to create and promote your online courses. Thinkific is similar to Kajabi in this way.

When you sign up with Kajabi it will allow you to easily create a course and then add content. It has templates built in and themes you can use to customize your site right from the beginning. The editor on your site allows you to add multiple sections and sales pages to your courses. Thinkific Godaddy

In terms of quiz features It has an advantage against Thinkific because it comes with more advanced settings. You can create more customized assessments and quizzes. In addition, you can hold webinars and video tutorials to ensure greater clarity in teaching.

A lot of teachers love the fact the idea of rewarding their pupils with certificates for each successful course. Additionally, they are able to drip content to their followers, just as Thinkific.

But another difference that Kajabi is different in comparison to Thinkific has to do with the fact it has better marketing features. Although Thinkific allows you to easily market on-line courses but it doesn’t permit you to build a sales funnel builder which could make your process more efficient.

Kajabi also offers email marketing tools and email automation, which is different from Thinkific. It isn’t necessary to incorporate a third-party application to send broadcasts and email sequences to your clients.

It is worth noting that Kajabi is costlier than Thinkific.

Check out the Kajabi review – All-in-One Online Course Platform



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Next to Kajabi, Teachable is Thinkific’s most similar competitor. This is due to the fact that they share lots of similarities as online learning platforms.

Teachable’s interface is user-friendly and has helpful features that will aid you in creating content. There are pre-made theme templates that you can utilize to make your website appear attractive even if you don’t have any previous web design experience.

As with Thinkific, instructors can choose to drip content they distribute to their subscribers.

However, what sets Teachable apart from Thinkific is its quiz-taking options. Instead of just basic templates, Teachable lets you customize your assessments and quizzes.

Similar to Kajabi You can also create webinars and videos in order to increase participation from your customers. There’s also an option to create a sales page for your online course for better conversion rates.

One more thing we love about Teachable is that you can also give your subscribers certificates for each course they complete. And , unlike Thinkific, Teachable has email marketing tools you can utilize to send bulk emails to our users.

READ: Teachable Review – Unlimited Course Creation Features

Please read: Kajabi vs. Teachable

Final Verdict on Thinkific Review

Thinkific Godaddy

Thinkific is a great product with a lot of strengths that justify an annual subscription. For one, it’s extremely simple to use. You can design a unique online course, and then make money from it, even if a first-timer.

It also comes with pre-designed layouts and templates to help you set up the website. It isn’t necessary to enter complex CSS or HTML code to create a professional-looking site.

If you select one of the plans that are paid, you will have access to more advanced features that can enhance your branding. You can forego the Thinkific subdomain and opt for Advanced users will set up their own domain names with hosting and build out most of the pages of their website on the domain’s own address.

You can even connect third-party software to Thinkific particularly since it doesn’t have its own marketing tools for email.

Students are also able to interact with their instructors through online discussions on Thinkific. Students can easily ask for help with lessons or post questions on their modules. Teachers will be able to answer the questions in person.

Support for customers isn’t bad either. Prioritization of responses is given when you’re a subscriber to one of the other paid plans. However, keep in mind that there is no live chat feature.

Overall though, our verdict in our Thinkific review is that it’s well worth a test. Particularly if you’re just beginning to become a author, Thinkific seems to be the ideal place to start learning how to create courses.

The free plan is also available for the duration of time and is not tied to other platforms. If you’re strapped for cash and want to save money, this is an excellent choice as you’ll be able to access amazing features for no cost at all.

We strongly suggest that you test Thinkific out.

If you’ve enjoyed the Thinkific reviews, you may also read our review of the Best Online Course Platforms available today here.


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About the author


Jack has worked on the video production, audio mastery, and physical coursework for over one-hundred popular online courses to date. He’s here to share his experiences with you, as well as show you what tools are worth your time, how to spot those that aren’t worth a penny, and above all else, how to keep yourself informed about how to navigate online course creation efficiently and effectively.